We help brands big and small reach their full potential.

2012: The mission is make the web simple and profitable for everyone.

Andrew and Mez launched OMG in 2012 knowing there were plenty of digital marketing agencies out there already. But there was one sneaking problem they saw industry-wide.

They’d seen enough to realise how rare it was for agencies to deliver truly game-changing results, and not just a digital facelift. Far too often, they’d seen honest businesses get the short-end of the stick, with smoke and mirrors.

That’s why they co-founded OMG with a results-driven approach from day one. No excuses, no jargon, just pure results. The mission was simple: Make the web simple and profitable for all businesses.

Real success in digital marketing takes knowledge, continual education and an unwavering ability to adapt. The creation of our R&D function played a big part of how we built this approach into the core of OMG.

During this key growth period, we also hired so many talented Gurus — some of whom have since become integral members of our leadership team.

During these formative years, we refined what we do best: helping our clients win.

From moving into our first office to teaming up with many incredible brands (and household names!), this era of OMG is marked by milestones. At every step, we’ve upped our game and gained crucial insights on how we can deliver the best service for our clients.

During this pivotal growth period, we refined our evidence-based methodology—focusing every campaign first and foremost on what defines success for our clients.

OMG also hired many talented Gurus during this era—many of whom have since grown to become integral parts of the leadership team.

With global expansion plans, our growth journey started to accelerate.

In 2018, OMG was at the cusp of several growth spurts in our journey. From building our dedicated in-house marketing team to scaling our 50+ team to the next level, this period was all about planting the seeds for our long-term growth.

Since the beginning, “results-driven” has been our mantra. No excuses, no dramas, no complex jargon, and no smooth-talking to mask a lack of progress.

Everything we’ve done (and still do) is based on real performance targets, real revenue growth, and real returns on your investment. We found this mantra resonates not only with Aussie businesses of all sizes but also with a suite of international clients in Singapore and the United States.

That’s why expanding globally started to frame our efforts, alongside our goal to cement OMG as the go-to authority for evidence-based digital marketing in Australia.

Introducing OMG HQ, our new office in Crows Nest, Sydney.

Despite a rollercoaster year, OMG reached one of its most exciting milestones—moving into our brand new headquarters based in the lower North Shore. With nearly 200 Gurus based locally, we needed a new home that would grow with us.

Using data to drive smarter decisions and pivot quickly was the exact approach that helped our agency and our clients continue to stay strong during an uncertain time. Helping our clients win is what makes our day-to-day operations so rewarding.

In 2020, we also welcomed the first of several USA-based team members, including the incredible Jon Bennion (our USA CEO). This international expansion also shaped the creation of Supergravity Group, the global suite of agencies that includes our own: Online Marketing Gurus.

Next-level everything: ready to grow faster?

As the digital world becomes more saturated and online marketing evolves at an ever-increasing pace, keeping up and staying ahead of competitors is tougher than ever. OMG started with the aim of helping businesses overcome these challenges and turn them into opportunities.

Since 2012, OMG has helped thousands of companies grow faster online and is rated five stars by over 500 Google Reviews. Our team of more than 200 Gurus is ready to partner with you to achieve your growth goals—getting started is as simple as claiming your free Digital Audit, worth $3,600.